Client Success Story

Papaya Search

Expanding Strategy While Remaining in Your Niche

When Clients Ask for More

Bobby Kircher, the founder of Papaya Search, leads a search marketing company specializing in helping businesses find sales and leads through search. His journey in the industry has been marked by a commitment to delivering effective SEO solutions and building strong client relationships.

With an impressive client list that includes multinational engineering and manufacturing companies and more niche businesses closer to home, Bobby and the team needed a capable web developer who understood the basics of search engine marketing.

But Papaya Search was also on the verge of an important strategic expansion. Many of the company’s clients had asked whether Bobby and his team offered broader web development and maintenance services. This represented an opportunity for expansion that diversified their service offerings while also remaining on-brand. The primary focus of the business would continue to be SEO-centered marketing, but the web development services would exist as an important supplement to provide a “one stop” solution to clients. The question was whether to hire for an internal position or to outsource this work to a trusted contractor. After careful consideration, Bobby decided to look at contracting options.

Bobby Kircher

Papaya Search

SEO, analytics, and website optimization

United States

Partnering with Quickly Hire

Bobby and the Papaya Search team needed someone who was both a solid web development specialist and understood the SEO marketing side of the business. This would allow the contractor to integrate the web development service more fully with the SEO service. Bobby reached out to Quickly Hire, hoping that we would be able to match him with a freelance contractor who could be brought on board with a rapid orientation process. After talking with Bobby, we arranged a conversation with Patrick, a Quickly Hire professional skilled in WordPress. Patrick could bring a variety of offerings to Papaya Search, including website development, back-end development, and CSS. Patrick is an enthusiastic developer who even codes in his spare time. This enthusiasm proved invaluable to Papaya Search: there was an immediate ‘click’ and he was able to jump right into the work while interfacing with the team.

Patrick

Quickly Hire Pro WordPress Developer

Bachelor of Science in Computer Science

Exceptional front-end development, back-end development, full-stack development, PHP, and plugin development

Keen solver of complex problems, formulating solutions that deliver functional results

Alex

Quickly Hire Pro Content Marketing Manager

Master’s in Digital Marketing, Bachelor’s degree in Journalism

Creates captivating copy that inspires curiosity and drives sales

Certified growth and performance marketer who uses nascent forms of digital marketing to exceed expectations

The Results

That was two years ago. Since Patrick started working with Papaya Search, the team has been able to take on more complex projects, confident that they have a solution for handling complete websites. Patrick is a valued member of the team; clients know him by name. Yet he also retains independence to pursue projects that may come his way beyond the scope of Papaya Search’s needs. This arrangement is working splendidly for both parties. “Our partnership with Quickly Hire has been invaluable and allows us to focus on what we do best – search marketing,” said Bobby.

“Our Quickly Hire developer works quickly and flawlessly. Best of all, he always communicates well with the internal team.” – Bobby

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